기업의 더 효율적인 소프트웨어
선택을 위한 18년 지원 경험

AppsFlyer
AppsFlyer은(는) 무엇인가요?
광고 지출, 매출 및 앱 참여도를 분석하여 실질적인 마케팅 ROI를 확인할 수 있습니다. 코호트 보고, 증분 분석, 비용 집계 대시보드, 피벗 테이블 등을 통해 캠페인 성능을 파악할 수 있습니다.
AppsFlyer의 분석 대시보드는 유연하고, 직관적이며, 사용하기 쉽고, 데이터 가공을 통해 마케팅 성과가 뛰어난 부분과 최적화 기회가 있는 부분을 파악할 수 있게 해주는 강력한 필터 및 다양한 측정기준을 포함합니다.
AppsFlyer은(는) 누가 사용하나요?
디지털 생태계에서 모든 분야 및 지역에 분포된 앱 소유자, UA 관리자, 캠페인 관리자, 모바일 마케팅 담당자, BI 관리자 및 개발자를 대상으로 합니다.
AppsFlyer 리뷰

Most complete MMP solution in the app market
주석: Appsflyer is one of the most complete MMP, with a wide range of features and sub-products that all mobile app need (or will need some time). With the conversion tracking capabilities comes a suite of reports and data ready to be analyzed to make decisions. On the fraud protection side, they have P360, with many scenarios for blocking and alerting.
장점:
Besides all data analysis capabilities, the integration for partners is something crucial, since it permits us to receive online data from all our clients directly to our platform, where we make decisions, optimizations, and much more.
단점:
Some kind of reports and data are not shared with partners (such as integrated adnetworks or agency), which causes the advertiser to share important data apart from the platform.
best MMP i have worked with
장점:
The implementation of Appsflyer is done so easily and the support is awesome.
단점:
it's complicated to setup SKAN for IOS apps
New Updates
장점:
New addition of functions and updates on the Appsflyer.
단점:
Technical glitch shown when we download the files.
AppsFlyer 응답
8개월 전
Thanks for the review, Sanu! If you're still experiencing this issue, please contact [email protected].
Appsflyer Rock || Everyone Shock : )
주석: My overall experience with Appsflyer is fine I've used Appsflyer more then any tracking platform.
장점:
I like it's realtime analytics reports with smoothest tracking system. Which allow us to track all users behaviour and further in-app events.
단점:
Honestly, not much to say here but a bit time taking while integrating to new media source partners specially with that handshake update : ( But it is also + point as if the POV is advt. here.
Great platform to review app attribution & reporting
주석: Great, fantastic tool, easy to use & team is very helpful
장점:
Ease of partner integration & setup, dashboards & ability to create own dashboards for ease of reporting & attribution, easy to use UI. Onelink feature is very easy to use & their advanced Onelink APIs make it easy to bulk create links
단점:
Need an easier way to visualise impact of web to app through dashboards