---
description: 검증된 사용 후기를 확인하고 Adjust 사용성, 특징, 가격, 장점과 단점에 대한 자세한 정보를 확인해보세요! 비슷한 경쟁 제품도 확인이 가능합니다.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/capterra/og_logo-e5a8c001ed0bd1bb922639230fcea71a.png?auto=format%2Cenhance%2Ccompress
title: Adjust 가격, 사용 후기, 평점 | 켑테라 Capterra
---

Breadcrumb: [홈](/) > [모바일 분석 소프트웨어](/directory/30936/mobile-analytics/software) > [Adjust](/software/156559/adjust)

# Adjust

Canonical: https://www.capterra.co.kr/software/156559/adjust

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> Adjust는 전 세계 성장 주도 마케팅 전문가들이 신뢰하는 모바일 마케팅 분석 플랫폼입니다.
> 
> Verdict: Rated **4.2/5** by 26 users. Top-rated for **추천 가능성**.

-----

## Overview

### Adjust은(는) 누가 사용하나요?

모든 수직 산업 분야의 UA 관리자, 모바일 마케팅 전문가, BI 관리자, 앱 개발자, 앱 소유자를 대상으로 합니다.

## Quick Stats & Ratings

| Metric | Rating | Detail |
| **종합** | **4.2/5** | 26 리뷰 |
| 사용 편의성 | 3.7/5 | Based on overall reviews |
| 고객 지원 | 4.5/5 | Based on overall reviews |
| 비용 대비 가치 | 3.4/5 | Based on overall reviews |
| 특징 | 4.1/5 | Based on overall reviews |
| Recommendation percentage | 70% | (7/10 추천 가능성) |

## 공급업체 정보

- **회사**: Adjust
- **Location**: Berlin, 독일
- **Founded**: 2012

## Commercial Context

- **시작 가격**: €129.00
- **Pricing model**:  (Free version available) (무료 체험판)
- **Target Audience**: 자영업, 2~10, 11~50, 51~200, 201~500, 501~1,000, 1,001~5,000, 5,001~10,000, 10,000+
- **Deployment & Platforms**: 클라우드, SaaS, 웹 기반, Mac(데스크톱), Windows(데스크톱)
- **Supported Languages**: 러시아어, 베트남어, 스페인어, 영어, 일본어, 중국어, 튀르키예어, 포르투갈어, 프랑스어, 한국어
- **Available Countries**: 가나, 가봉, 가이아나, 감비아, 건지, 과들루프, 과테말라, 괌, 그레나다, 그리스, 그린란드, 기니, 기니비사우, 나미비아, 나우루, 나이지리아, 남아프리카, 네덜란드, 네팔, 노르웨이 and 208 more

## 특징

- A/B Testing
- ROI Tracking
- 고객 세분화
- 고객 이동 경로 매핑
- 광고 관리
- 교차 채널 속성
- 깔때기 분석
- 멀티 터치 속성
- 보고/분석
- 보존 추적
- 속성 모델링
- 오디언스 타겟팅
- 인앱 이벤트 추적
- 전환 추적
- 캠페인 관리
- 캠페인 분석
- 코호트 분석
- 행동 추적

## Integrations (8 total)

- Google Analytics 360
- Instagram
- Meta for Business
- Snapchat for Business
- Taboola
- TikTok
- Twitter/X
- Vungle

## Support Options

- 이메일/지원 센터
- FAQ/포럼
- 지식 기반
- 전화 지원
- 채팅

## Category

- [모바일 분석 소프트웨어](https://www.capterra.co.kr/directory/30936/mobile-analytics/software)

## 관련 범주

- [모바일 분석 소프트웨어](https://www.capterra.co.kr/directory/30936/mobile-analytics/software)
- [마케팅 기여 소프트웨어](https://www.capterra.co.kr/directory/31081/marketing-attribution/software)

## 대안

1. [AppsFlyer](https://www.capterra.co.kr/software/156811/appsflyer) — 4.5/5 (138 reviews)
2. [Looker](https://www.capterra.co.kr/software/169053/looker) — 4.5/5 (282 reviews)
3. [Dreamdata](https://www.capterra.co.kr/software/197705/dreamdata-io) — 4.8/5 (55 reviews)
4. [Marketo Engage](https://www.capterra.co.kr/software/75130/marketo-lead-management) — 4.3/5 (710 reviews)
5. [Kochava](https://www.capterra.co.kr/software/171691/unified-audience-platform) — 4.6/5 (25 reviews)

## 리뷰

### "Good enough, but could be better." — 4.0/5

> **Eduardo** | *2020년 6월 1일* | 원격 통신 | Recommendation rating: 8.0/10
> 
> **장점**: Most of the features are very intuitive, you can easily set up a new customer tracking link or add new events with just few clicks away. The testing console it's been a life savier for us, most of the time we do not have access to the source code so we use it for debugging new implementantions and fingerprinting.
> 
> **단점**: Despite of the all easyness found in Adjust we do miss a more user friendly analytics enviroment. Yes, we have access to the statistics but it is hard for the high level manager (and some of the day-to-day users) to have upfront, easy and direct insights from the platform. Some graphics showing CTIT to detect bad traffic, daily installs monitoring, assisted conversion and so on.

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### "Mobile attributions with Adjust" — 5.0/5

> **Leonardo..** | *2020년 6월 1일* | 금융 서비스 | Recommendation rating: 8.0/10
> 
> **장점**: Recognize paid media attributions in my mobile marketing actions.
> 
> **단점**: Need for hiring in local currency, in my case Brazil BRL.
> 
> We were able to solve a measurement problem in business results with the entry of Adjust.

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### "Challenging for tracking app installs" — 2.0/5

> **Heather** | *2024년 10월 21일* | 원격 통신 | Recommendation rating: 4.0/10
> 
> **장점**: I liked using Adjust to generate tracking links.
> 
> **단점**: I found Adjust's tracking was difficult to process.
> 
> Ultimately, we decided to part ways with Adjust and move to a new MMP instead.

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### "Powerful tool, but UI and payments methods needs to improve." — 5.0/5

> **검증된 리뷰어** | *2020년 6월 2일* | 은행 | Recommendation rating: 7.0/10
> 
> **장점**: the information available such as uninstall, click time, impressions, partner cost (facebook and google), are of great value to large advertisers, with large investments in paid mobile media.
> 
> **단점**: The purpose of Adjust is to assist with mobile attribution, and it does this very well; however, the user interface and campaign setting are not designed for applications that serve multiple business units.&#10;&#10;and the lack of a local payment method, generates many unnecessary tax costs.

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### "A Necessary Evil" — 4.0/5

> **검증된 리뷰어** | *2018년 12월 12일* | 컴퓨터 게임 | Recommendation rating: 4.0/10
> 
> **장점**: When set up correctly, it does provide attribution data...but there must be a better way\!  &#10;Good technical support
> 
> **단점**: - the UI is clunky and non-intuitive&#10;- it's overpriced for what you get
> 
> It's a necessary evil when you need attribution data.  There are others, but most of our partners use Adjust.  I really don't like the UI where you must click on an item a second time to get it to go away.  It's difficult to learn and even the best / most experienced engineers seem to set it up wrong.  Be ready to reach out to support if you're new to the platform as they are good.

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## Links

- [View on Capterra](https://www.capterra.co.kr/software/156559/adjust)

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| de-CH | <https://www.capterra.ch/software/156559/adjust> |
| en | <https://www.capterra.com/p/156559/Adjust/> |
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| en-AU | <https://www.capterra.com.au/software/156559/adjust> |
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| tr | <https://www.capterra.web.tr/software/156559/adjust> |

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