기업의 더 효율적인 소프트웨어
선택을 위한 17년 지원 경험

Google Analytics 360 사용 후기 및 리뷰

4.7 (8,102)

Google Analytics 360 정보

고객 웹 사이트 상호 작용에 대한 통찰력을 얻을 수 있게 도와주는 마케팅 담당자, BI 직원 및 온라인 비즈니스를 위한 엔터프라이즈급 분석 플랫폼입니다.

Google Analytics 360 자세히 알아보기

장점:

The customer service guidance is pretty solid from Google - guiding through set-up of both search and display ads and helping you understand some performance questions for ads and keywords.

단점:

It would almost feel wrong to complain or list any dislikes I have about something that is free.

Google Analytics 360 등급

평균 점수

사용 편의성
4.2
고객 서비스 소프트웨어
4.2
특징
4.6
비용 대비 가치
4.7

추천 가능성

8.9/ 10

Google Analytics 360은(는) Capterra에서 <span class="">8,102</span>개의 사용자 리뷰를 기준으로 별 5개 중 평균 <span class="">4.7</span>점을 받았습니다.

Google Analytics 360을(를) 사용해 본 적이 있나요?

귀하의 사용 경험을 다른 소프트웨어 구매자에게 알려주세요.

리뷰 필터(8,102)

Celine
Celine
프랑스의 E-commerce Manager
검증된 LinkedIn 사용자
농업, 2~10 직원
소프트웨어 사용 목적: 1년 이상
리뷰어 출처

Best analytical software

4.0 11개월 전

주석: With Google analytic 360, conversions are easy to set up and track.

장점:

Google analytic is the best software for analyzing site traffic. It gives you access to your ideal target and all the information you need to know about it.

단점:

The set-up time and the time it takes for the data to be ready for analysis are relatively long.

Natalie
미국의 Senior Marketing Manager
컴퓨터 소프트웨어, 11~50 직원
소프트웨어 사용 목적: 1년 이상
리뷰어 출처

A thorough but overwhelming web analytics platform

4.0 6개월 전

장점:

What I like most is the breadth of available reports and dashboards. There are also endless opportunities to customize those reports.

단점:

What I like most is also what I like least. Unless you really know what you're doing and have significant experience with GA, it's not user-friendly and is very hard for a marketing novice to get up and running.

Constantin
영국의 Manager
컴퓨터 소프트웨어, 2~10 직원
소프트웨어 사용 목적: 2년 이상
리뷰어 출처

The best in business

3.0 5개월 전

주석: With Google Analytics 360 I can do a lot of things for my business. For example, I can check key metrics in built-in reports, I can monitor real-time data, I can compare data ranges and apply filters, save any reports to my dashboard so I can easily come back to them.

장점:

I like that I never lose sight of my website and app performance.

단점:

I don’t like that doesn’t exist an filter that have as a default 24 hours data.

James
영국의 Recruitment Consultant
인력 배치 및 채용, 51~200 직원
소프트웨어 사용 목적: 2년 이상
리뷰어 출처

Google Analytics 360 is powerful tool to be reckoned in data analytics.

5.0 3개월 전

주석: We have gotten the most beneficial experience from Google Analytics 360. It allows us to use powerful analytics functions to analyze our customers data making it easy to understand their needs and their interactions with our web data. Google Analytics 360 help us to gain deeper insights about our customers which guide us on how to improve our services to them.

장점:

Google Analytics 360 analytics tools are very powerful and allow us to extract accurate insights that help us understand our customers. Its reporting tools allows us to visualize reports using easy to read and understand options like graphs. It offers high-end data security features that allows to work on our customers data securely. It makes use of advanced AI and automations that help us dig deep into our data when analyzing them.

단점:

We have not yet experienced anything not likeable in Google Analytics 360. All its features are working extremely perfect.

Paul
미국의 Project Manager
운송/트럭/철도, 2~10 직원
소프트웨어 사용 목적: 1년 이상
리뷰어 출처

“Google Analytics 360: Advanced Insights for Enterprise Growth”

5.0 10개월 전

주석: I really like this product. It is a powerful tool for enterprise-level analytics, offering advanced features.

장점:

It offers many features such as increased data processing limits, custom funnels, advanced segmentation, and unsampled reports.

단점:

The 360 is more expensive and more complex and it also lacks some features.

ROB
미국의 Operations Manager
식당, 11~50 직원
소프트웨어 사용 목적: 1년 이상
리뷰어 출처

Immediate impact from Dashboards

5.0 10개월 전

주석: We continue to explore ways to use it and evolve our decision making and goals. This is truly remarkable in a business that tends to look at short range metrics and out put, we have had a whole new world opened up to us.

장점:

Setting up the dashboards allowed us to experiment and learn what we needed to focus on. Once we built them and shared them with our team adoption was almost immediately. From the Lead in the kitchen to the lead on the front of the house floor everyone saw immediately what they needed to focus on. Fantastic!

단점:

That waited so long to implement it. As a small business, any investment in tools like this is a burden but this one has paid for itself through data-driven insights and decision making.

Keith
미국의 Project Manager
이러닝, 51~200 직원
소프트웨어 사용 목적: 1년 이상
리뷰어 출처

Great software for analyzing the market for your product

5.0 8개월 전

주석: I have been able to analyze my products and how to find the market.

장점:

The tool simplifies almost everything in its user-friendly dashboard. It is so easy to learn and use. The price is cost-effective compared to its ROI

단점:

So far so good. No issues at all when using this software.

Gabbe
스웨덴의 Server
검증된 LinkedIn 사용자
식품 및 음료, 11~50 직원
소프트웨어 사용 목적: 1년 이상
리뷰어 출처

Easily the best Web Analytics and Tracking platform.

5.0 6개월 전

주석: My overall experience with Google Analytics 360 was really good and easy to use.

장점:

That is was really easy to use and The best Analytics platform without a doubt.

단점:

That is was pretty poor customer support but it did a job.

David
미국의 CEO
제약, 2~10 직원
소프트웨어 사용 목적: 1년 이상
리뷰어 출처

Good analytics platform for cheap

3.0 8개월 전

주석: My overall experience has been good and I’ll continue with them considering the value

장점:

I like most that the pricing is good and amount of data available is huge

단점:

What I like least is that some of the data isn’t valuable since it can’t be tracked by third party cookies

Regina
미국의 Manager
마케팅 및 광고, 자영업
소프트웨어 사용 목적: 6~12개월
리뷰어 출처

Understanding Your Target Audience with Google Analytics 360

5.0 9개월 전

주석: I have enjoyed getting used to using it, enjoying the helpfulness of the insights it offers into my business and what I hope to achieve.

장점:

I love being able to understand what my audience wants and needs from the content I'm putting out. It is helpful to know what is working and what isn't. Ie, if someone is clicking off content rather quickly, I can understand it isn't working.

단점:

For me personally, it was a bit technical to understand and get going.

Adam
스페인의 Founder
마케팅 및 광고, 2~10 직원
소프트웨어 사용 목적: 2년 이상
리뷰어 출처

Decent data analysis and reporting solution.

5.0 7개월 전

주석: Overall, I find the experience in general to be fluid once you understand the technical aspects of using it. It saves time that would have been spent in manual reporting. Also, it gives a birds-eye view of the marketing performance of the business.

장점:

What I like about Google Analytics is the wide array of metrics used to track the performance of both Ad campaigns and SEO performance. Being able to more accurately follow customers' behavior permits better data-driven decision-making.

단점:

I think at the start, it can be somewhat of a learning curve. It's not as simple or straightforward as some of the other software in the Google Business Suite. Maybe the user experience could be simplified a bit further. Their customer support is generally top-notch, but on certain occasions when they are short-staffed, the agents they put in contact with to solve the query were even less knowledgeable than me.

Akif
아랍에미리트의 Digital Marketing Manager
숙박업, 51~200 직원
소프트웨어 사용 목적: 1년 이상
리뷰어 출처

"Data Powerhouse: GA 360"

5.0 10개월 전

주석: Google Analytics 360 offers robust insights into website traffic, user behavior, and conversions, empowering data-driven decision-making.

장점:

I liked Google Analytics 360's comprehensive data analysis capabilities, real-time insights, and robust reporting features for informed decision-making.

단점:

The complexity of Google Analytics 360's interface and setup can be overwhelming for beginners, hindering efficient data analysis and interpretation.

Joao
포르투갈의 Spinning Instructor
건강, 웰빙 및 피트니스, 1,001~5,000 직원
소프트웨어 사용 목적: 2년 이상
리뷰어 출처

Google Analytics 360 superpower in data analytics makes it a reliable source of truth.

5.0 5개월 전

주석: We got our hands onto the most advanced customers data analytical tool that allows us to get very useful insights to help understand our customers needs and guide in taking actions to meet them. The experience with Google Analytics 360 has been so good and our customers understanding has really grown.

장점:

Google Analytics 360 uses very smart AI analytical tools that help dig deep into our data to get precise insights from them. The reporting and visualization functions makes it easy for us to interpret our insights and make them reference points for making informed decisions. It integrates so seamlessly with our other products making it easy to collect and import customer data for analysis.

단점:

No cons whatsoever, there could never be any issue with Google Analytics 360.

검증된 리뷰어
검증된 LinkedIn 사용자
기금 모금, 2~10 직원
소프트웨어 사용 목적: 2년 이상
리뷰어 출처

Google Analytics 360

4.0 7개월 전

주석: Overall I think this is a solid service, especially considering how easy it is to connect it to my WordPress website and Wufoo forms.

장점:

Used by most 3rd party forms and services that connect to my websites. Also it's free and integrates well with Google Ads.

단점:

Sometimes the reports aren't visually appealing to my customers.

Piotr
영국의 Digital Marketing Specialist
레저, 여행 및 관광, 10,000+ 직원
소프트웨어 사용 목적: 2년 이상
리뷰어 출처

A powerful and complex tool to track website and apps performance

4.0 10개월 전

주석: Good experience overall, however, I spent a lot of time learning the tool and I'd say I'm pretty advanced. Some people might be overwhelmed by the number of options the tool offers and Google is not super helpful with the support.

장점:

I like the range of metrics and dimensions that Google Analytics covers. It is easy to implement on the website, however, you need development resources to do it. However, it's probably the best tool you can get to track web and app performance.

단점:

I'm not the biggest fan of the latest changes on the platform and how different is GA4 from UA. However, I appreciate that GA4 is more powerful than UA and also more accurate, so it's a change for good. However, the resources, courses and communication about changes could be better. Also, you can expect that the metrics are 100% accurate due to privacy restrictions.

검증된 리뷰어
검증된 LinkedIn 사용자
숙박업, 11~50 직원
소프트웨어 사용 목적: 6~12개월
리뷰어 출처

Operating model measures

5.0 9개월 전

주석: Inventory control flow charting and queueing theory can be achieved at the target performance threshold for validation and number crunching when doing bill outs and exceptions reports

장점:

Hiring managers use Google Analytics for talent retention, rewards and recognition ,nurture and enable culture in risk mitigation

단점:

Text to speech pattern recognition,prediction model reliability on increasing datapoints

Ziva
Ziva
포르투갈의 Sales Services Manager
검증된 LinkedIn 사용자
리테일, 1,001~5,000 직원
소프트웨어 사용 목적: 2년 이상
리뷰어 출처

A great tool that helps understand customer better.

5.0 8개월 전

주석: Our experience with Google Analytics 360 has been super great. It has been giving us access to all the insights we need to get to understand our customers which has allowed us to take actions to meet their expectations and to improve our sales.

장점:

Google Analytics 360 easy to use interface gives us very simple experience when analyzing our customers data. It has super powerful analytical tools that helps us dig deep into our data to extract all userful insights about our customers. Provides very insightful and easy to read reports which gives us a transparent overview about all our customers behaviors.

단점:

Google Analytics 360 offers us all we ever needed and nothing about it has been off the mark. There has been genuinely nothing not to like about it.

Deannna
Deannna
미국의 Professional Freelancer
검증된 LinkedIn 사용자
도매, 자영업
소프트웨어 사용 목적: 1년 이상
리뷰어 출처

A Buisness must have!!

5.0 작년

주석: I was amazed when I was introduced to this software. It helped me improve my website. I was able to come up with a new marketing strategy and now I’m making a higher profit margin thanks to this software.

장점:

I love how I can get an insight on how well my website is performing thanks to this software. I was lost until I was introduced.

단점:

What I liked least about this software is I don’t know how I survived this long without it.

Jordan
영국의 Fleet and Customer Operations Executive
자동차, 51~200 직원
소프트웨어 사용 목적: 2년 이상
리뷰어 출처

Google Analytics 360 - the perfect analytics

5.0 3개월 전

주석: If you need any data about your website Google Analytics 360 is the app that can offer. That are not much to say about it, it just offers all available data about the website.

장점:

First of all, is easy to setup, connecting Analytics to my website was a piece of cake as I use WordPress with Google plugin. Reports are very complex and easy to get as Google made an easy to navigate. When connecting with Google Ads it can offer great insights about your campaigns.

단점:

For the reports I need and get I did not encounter anything I can say I like less.

lalo
미국의 founder
마케팅 및 광고, 자영업
소프트웨어 사용 목적: 2년 이상
리뷰어 출처

google analytics 360 for the win!

5.0 작년

주석: I have been using analytics for years. When I first found out what it was all about I fell in love. It's also free, so thats rad. It's extremely helpful and makes you look like a champion in front of others who have never heard of it. I have it integrated into my shopify accounts, my websites, and a few other random things I want to track data for. Its great.

장점:

What I like most about Google Analytics 360 is the combination of its advanced analytics capabilities with the reliability and backing of Google. It provides powerful insights into website performance, user behavior, and marketing effectiveness, all while offering a sense of trust and familiarity due to its association with Google. Additionally, the fact that it offers an enterprise-level solution without a cost barrier makes it an invaluable tool for businesses of all sizes, allowing them to make data-driven decisions and optimize their online presence effectively.

단점:

not to be greedy, but I'd love more features that the competitors offer. Google is king!

검증된 리뷰어
검증된 LinkedIn 사용자
마케팅 및 광고, 11~50 직원
소프트웨어 사용 목적: 1년 이상
리뷰어 출처

Google Analytics 360 user experience

5.0 7개월 전

주석: My overall experience with the software is good and very user-friendly. I have been using it for a while now, and I find it very convenient and highly informative.

장점:

The data provided by Google Analytics 360 is very detailed and explanatory. All the information provided by Google Analytics is very useful for tracking our overall website performance.

단점:

The overall experience with Google Analytics is very good. However, the main drawback I found in the interface is that everything is quite complicated to find as a new user. For instance, you have to edit every single metric and create a specific report template to compare or learn more about that metric. But with time, it becomes much easier to use.

SAI KRISHNA
인도의 Senior Growth Manager
정보 기술 및 서비스, 201~500 직원
소프트웨어 사용 목적: 1년 이상
리뷰어 출처

Google Analytics 360: Enhanced Insights with Cost Considerations

4.0 작년

장점:

Google Analytics 360's expanded data capacity offers in-depth user behavior insights. Its advanced reporting tools allow for customizable, sophisticated reports. The platform's seamless integration and customization options cater to diverse business needs. Dedicated support and service level agreements ensure reliable assistance. Cross-device tracking enhances understanding of the user journey for informed decisions.

단점:

While it offers enhanced features and capabilities, the premium pricing might be a limiting factor for smaller or mid-sized businesses. Additionally, the learning curve associated with fully leveraging the platform's advanced functionalities might pose a challenge initially, requiring time and resources for teams to grasp and utilize its full potential effectively. Lastly, despite the expanded data processing capabilities, there might still be instances where users face limitations in handling extremely large or complex datasets.

Bogdan Alexandu
영국의 Stock Manager
자동차, 51~200 직원
소프트웨어 사용 목적: 2년 이상
리뷰어 출처

Google Analytics 360

5.0 7개월 전

주석: For me, Google Analytics is one of the best tool to track websites traffic. The fact that is free is a huge bonus and because is from Google gives some trust in the metrics it shows.

장점:

The most I liked the demographic data Google Analytics 360 offers. Because we have many sales online too following the metrics from any campaigs give me some good insights. Connecting the website was very easy and didnt need any help from tech guys. The interface is easy to use and getting/exporting reports is fast.

단점:

I can't say there are cons for Google Analytics.

Rayvano
네덜란드의 Digital Marketing Specialist - Web
레저, 여행 및 관광, 5,001~10,000 직원
소프트웨어 사용 목적: 2년 이상
리뷰어 출처

Google Analytics 360

4.0 9개월 전

주석: It's useful and in marketing you just can't live without it.

장점:

The platform is versatile and you are able to get lots of insights from different device platforms. It's also nice that you can integrate GA 360 with other Google products.

단점:

It's easy to get lost on GA 360. It would be nice if they can simplify their interface.

Annah
Annah
케냐의 Event Organizer and Decor Specialist
검증된 LinkedIn 사용자
이벤트 서비스, 501~1,000 직원
소프트웨어 사용 목적: 2년 이상
리뷰어 출처

Let your business thrive using comprehensive market research using Google Analytics

5.0 작년

주석: Google Analytics 360 us an experience of a lifetime. Through deep analytics and clear reporting of our markets and audience base. We have been able make more informed decisions that often steer our business forward because we have understood what the customers want as well as keeping up with upcoming trends

장점:

Google Analytics 360 definitely stands out from other products of it's kind in the market because of many reasons which are good. Alot of information about it is available online through the freeskillshop courses that helps one understand implementation process, how it works and the entire interface which have been soo helpful in ensuring I have asuch an easy time using it. Other than it's powerful features have been useful to me especially on market feasibility study for our co founded business ( Bright LightEvents). Google Analytics gives us a platform to disect markets and customer events needs. We set up dahboards and shortcuts from where we can analyze audience behavior , new market trends, set up goals and track the performance of our campaigns from Google ads. Reporting is also made easy for us. Soo on overall it gives us an understanding of our audience across platforms with other Google entities for enhanced understanding

단점:

Google Analytics 360 as the name suggest it makes a full rotation on our platforms to help us gain insights on the ROI on our marketing efforts. Also it is an ultimate solution for market intelligence with zero problems